Marcia's Blog

Why Minority Home Ownership is Worth Fighting For

When it comes to homeownership, statistics don’t lie. Minorities are being left out of the American Dream. 

For Black Americans the news is particularly grim. As we celebrate Black History Month, it’s important to note: Blacks trail behind all other racial and ethnic groups in the quest to own a home, with only 41.9 percent of Black Americans owning a home in 2015, compared to 63.8 percent of the general population. 

If that’s not bad enough, the Black community suffered the most during the foreclosure crisis. In fact, Black neighborhoods faced 8.1 foreclosures per 100 homes compared with 2.3 foreclosures per 100 homes in White neighborhoods between 2005 and 2009.

This is not just disastrous for the Black community, but for the mortgage industry as a whole. When Black Americans are not financially prepared to buy and maintain homes, mortgage loans are down and foreclosures are up. Realtors, lenders, and the entire industry loses business!
Luckily there is a solution that creates a win-win for everybody.

Like all Americans, Black families want the feelings of security, stability, independence and control that come with owning property. Black Americans want to do better. They want to be able to leave something to their children and create a better financial future for their families. However, many simply do not know how.


They haven’t had the guidance, direction and support that is necessary to make the dream of homeownership a reality. They need someone who they trust who can speak their language and walk them step-by-step through the process of improving their finances and becoming ready for homeownership.

With one foot in the mortgage industry and the other in the community, HomeFree-USA is perfectly poised to be that trusted advisor.

  • We know what consumers must do to become successful homeowners and we know how to impart that knowledge effectively.
  • We have valuable relationships with lenders, government agencies and real estate professionals and can bring them together with Black consumers who are ready to buy.
  • We are forming partnerships with other leaders and organizations within the Black community to bring about more financial development opportunities for Black consumers.

We are committed to creating millions of new Black home owners in the next few years. We want to minimize mortgage denials, maximize mortgage closings and magnify homeownership success.

We hope you will join us in our efforts. With more homeowners in the Black community, we all come out stronger.